ATLAS OF LANGUAGE

AT-METZ2-0010 · ATLAS 251

Double address

Design of an utterance for several audiences who understand it simultaneously on different levels.

Explanation

Design of an utterance for several audiences who understand it simultaneously on different levels. Shows meaning as socially distributed knowledge.

Example

The story tells children about a king and adults about power.

Counterexample

The story concerns a king and power.

Distinction

Unlike ambiguity alone, double address distributes readings across distinct audiences.

Effect on thought and perception

Shows meaning as socially distributed knowledge.

Resonance

One sentence reaches several rooms and resonates differently in each.

Cite this entry

Reich, Michael (Hrsg./ed.): „Double address“. Atlas der Sprache, AT-METZ2-0010. ATLAS 251, data model 1.6.0. https://atlasoflanguage.com/concept/AT-METZ2-0010

https://atlasoflanguage.com/concept/AT-METZ2-0010

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