Explanation
The adaptation of speech to a particular audience’s knowledge, identity, expectations, or relation to the speaker. It shows that utterances are shaped in anticipation of those who will receive them.
Example
The concept becomes visible in use and can be followed as a movement of interpretation.
Counterexample
Audience design can be strategic or habitual and is not identical with politeness.
Distinction
Audience design can be strategic or habitual and is not identical with politeness.
Effect on thought and perception
It shows that utterances are shaped in anticipation of those who will receive them.
Resonance
It shows that utterances are shaped in anticipation of those who will receive them.
Cite this entry
Reich, Michael (Hrsg./ed.): „Audience design“. Atlas der Sprache, AT-PRA-W0168. ATLAS 251, data model 1.6.0. https://atlasoflanguage.com/concept/AT-PRA-W0168The address remains stable; editorial content may evolve. A verified modification date per entry is not yet available. Include your access date for precise references.